Events can be the great source to build your brand awareness, to attract potential clients and increase your share place in the market. Events are wonderfully flexible and can accommodate all kinds of different business goals. Initially, you need to prioritise your business goals for the rest of the year, and select the specific value […]
Advertising has moved further and further along the lines of mystery branding and non sequitur in recent years and this has been under a lot of scrutiny. Last year Sue Unerman published a story for the Guardian entitled “Do consumers care whether brands tell the truth?” The article outlined the importance of clarity and a […]
It is not easy to create and design fruitful viral campaign. Firstly, it is important to know and appreciate the audience along with the emotional and psychological factors that provoke their engagement. And secondly content marketing needs to be inspirational for people. There is a science to creating viral content. Let’s see what 5 mistakes […]
SLA Recruitment Consultants is a dynamic specialist sales recruitment organisation with a combined industry experience spanning more than a decade. Our aim is to provide a fresh and forward-thinking approach to both client and candidate solutions. Please see below for a list of our top ten vacancies this week: Senior Conference Producer – Medical […]
A coalition of the world’s biggest companies, such as Uniliver, BT and M&S , media partners and non-profits is today launching a global digital media platform to drive global conversation and action on sustainability. The new platform, called Collectively, will celebrate and connect the people, places and cutting-edge ideas that are shaping the future. It […]