Image sourced from: http://mashable.com/2010/05/26/creative-crowdsourcing/ Crowdsourcing has been described as distributed problem-solving. It is a marketing technique in which companies involve the public in their product choices and sales as much as possible. A recent example of this is Coca Cola’s latest ‘name on a bottle’ idea. This has not only boosted their sales (as everyone […]
Unemployment levels have been on the rise over these last years, impacting all industries. Print publishing has not escaped this struggle and is forced to make the same sacrifices. Newspapers such as The Telegraph are investing more in digital publishing and cutting their print publishing to counteract their current losses and stay up to date. […]
SLA Partnership Limited is proud to confirm their official and on-going sponsorship deal with two of Kent’s leading charities; Medway Youth Trust and Kent Foundation. SLA recruitment specialists, comprising of SLA Recruitment Consultants Ltd, SLA Digital Forensics Ltd and SLA Search & Selection Ltd understand how difficult forming a career or building a successful business […]
Image sourced from; http://boostlikes.com/blog/2012/10/google-beats-facebook-display-revenue Nate Elliott, Forrester analyst, recently gave a presentation, at his firms Forrester Forum conference in London, which he titled ‘The Database of Infinity’. This presentation focused on the battle for brand advertising between Facebook and Google. In this presentation he made a prediction that Facebook would lose this battle as Google […]
In an industry where secrets sell better than anything else, are we the ones pushing the media to extremes to satisfy our own needs? In recent news Rebekah Brooks pleads not guilty, along with a number of her colleagues, to charges concerning conspiracy to commit misconduct in public office and charges relating to the perversion […]