Tag Archives: Advertising

Thompson ‘Memorable and Different’ New Year campaign

Image source: http://eutopialaw.com/2011/11/25/carrying-over-holiday-pay-when-sick/ ‘Simon the Ogre’ will be the short film leading New Year campaign by the Holiday brand Thompson. The idea of the short film will be to shown how Simon the Ogre is restored after his holiday through Thompson local. The brand is aiming to make this ‘memorable and different’. Although a short […]

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The Best Christmas Ad’s of 2013

Christmas is just round the corner and SLA is feeling festive! We have picked our Top 3 Christmas Ad’s of 2013. Let’s see if they are the same as yours;   Number 3 on our list is; Sainsbury’s   This advert is a brilliant representation of everyday families over Christmas. Due to it’s down to […]

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Most Shared Ad’s of 2013

What makes you share a video? Is it the meaning, loyalty to the brand or something else? With just a few weeks left of 2013 let’s look back at the adverts that had viewers sharing them all over the web. We’ll start with the Top three, based on number of shares, according to marketing magazine.co.uk. […]

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Facial Recognition Software Changes the Face of British Retail and Advertising

Image source: http://www.theguardian.com/business/2013/may/02/food-standards-agency-tesco-director Tesco’s have revealed that it will be installing facial recognition software in 450 of its petrol station forecourts. This software, displayed as a digital screen, will be located by the checkouts and aims to identify whether individuals in the queue are male or female, takes a rough estimate of how old they […]

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Old Street Roundabout to be digitised by JCDecaux

JCDecaux is thought to be making a huge investment this year in an aim to double its digital roadside sites. It is estimated that the total number of screens they own by the end of next year will be around 30. London’s Old Street Roundabout and Shoreditch area (nicknamed the ‘Silicon Roundabout’) are included in […]

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