What makes you share a video? Is it the meaning, loyalty to the brand or something else? With just a few weeks left of 2013 let’s look back at the adverts that had viewers sharing them all over the web. We’ll start with the Top three, based on number of shares, according to marketing magazine.co.uk. (http://www.marketingmagazine.co.uk/article/1222124/dove-geiko-evian-most-shared-ads-2013)
Image source: http://www.marketingmagazine.co.uk/article/1222124/dove-geiko-evian-most-shared-ads-2013
Dove, Geico and Evian have topped this list with the highest number of shares.
Dove’s real beauty sketches have come first in 2013 with a massive 4.24 million shares across platforms such as Facebook, blogs and Twitter. So what do you think it is about this Ad that makes the world want to share it?
Doves real beauty sketches:
Second on the List is Geico’s hump day ad. This Ad aims to celebrate Wednesdays by having a ‘happy camel’ wish office workers well. This Ad was shared 4.03 million times. Is it an Ad you have or would have shared?
Geico’s hump day ad:
And third on the list is Evian’s Baby & me Ad. Created by BETC Paris this Ad shows people’s reflections as baby images of themselves.
Evians baby Ad:
We cannot leave this blog without mentioning the latest Volvo Ad, released only recently and already making into the top 20 shared Ad’s this year. Starring Jean Claude Van Damme and his ‘epic split’ this advert has made it to 10thmost shared advert of 2013. If you haven’t seen it already take a look…
Jean Claude Van Dammes Advert:
So looking at these top three and overall 20 shared Ad’s of 2013, SLA want to know what makes an Ad stand out to you? What Ad’s have you shared this year and why?
All videos sourced from YouTube